Part of keeping my sanity in lockdown involved exploring a number of mediums and things to make with my hands and not a computer. Making jewellery out of clay kept my attention and won first prize becoming side hustle number one. I created a range of collections and my personal Instagram handle got an add-on and became The Loveliness Store. I enjoyed the process of naming her, creating her brand look and feel and engaging with customers. Now that all my stock is sold out, it's time to fire her up again: The Loveliness Store in London.
